How to Transform Your Prospects from Leads to Members By: Zak Mazur on August 24, 2016 The Inbound Marketing sales funnel uses SEO, useful content and more to obtain members, donors, and customers for nonprofits. Category: Member Outreach
Members are great; turning them into donors is even better By: Zak Mazur on August 10, 2016 Your members are some of your best potential donors because they already value your nonprofit. A number of steps in this story can help you turn members into donors. Category: Fundraising Strategy
The Future of Nonprofits Is In the Hands of Millennials By: Zak Mazur on July 27, 2016 Millennials are the nation’s largest living generation—and they’re a force to be reckoned with. Millennials account for $300 billion in discretionary spending. The key for nonprofits is to connect with this critically important demographic. Category: Member Outreach
Turning donors Into Advocates Is the Ultimate Win By: Zak Mazur on July 13, 2016 Your donors are some of your best prospective advocates. The key is to give them outlets to advocate for your nonprofit. Category: Member Outreach
Want to Make Your Members Happy? Offer a Patron Portal By: Zak Mazur on June 29, 2016 Customers prefer online patron portals because it gives them more freedom to manage their account. It also saves nonprofits money in a myriad of ways, for example patron patrol means nonprofits can reduce some of their staffing hours. Category: Member Outreach
