Nonprofits that are Rocking Social Media in 2017 By: Jen Ambrose on September 18, 2017 These organizations are using thoughtful and creative strategies to engage followers on four of the biggest social media platforms. Category: Digital Promotion
How to Run a Successful Media Outreach Campaign By: Rob Hullum on September 6, 2017 How the right mix of organization, timing and perseverance can create a dynamic media outreach campaign for your organization. Category: Media Outreach
A Look into the Crystal Ball: 5 Predictions for Nonprofits By: Zak Mazur on May 17, 2017 The future is bright for nonprofits—but they must prepare for the future wisely. Follow these five predictions to help prepare your nonprofit for what’s ahead. Category: Industry Changes
6 Reasons Why Direct Mail Gets First-Rate Results for Nonprofits By: Zak Mazur on April 19, 2017 Direct mail remains one of the best tools in the nonprofit money-raising quiver. Here are 6 reasons why direct mail is so effective in the digital age. Category: Direct Mail Fundraising
A Tale of an Unknown Senior Citizen’s Journey to Nonprofit Membership By: Zak Mazur on March 8, 2017 Follow the journey through the inbound marketing sales funnel of an unknown prospect who becomes a member of a nonprofit, and later becomes a donor. Category: Inbound Data Acquisition