Optimize Your Website for Mobile Now and You’ll Make Google 😊 By: Zak Mazur on March 22, 2017 More and more people browse the Internet on their mobile devices. It’s now critically important for your nonprofit’s website to be mobile-friendly. Category: Digital Promotion
A Tale of an Unknown Senior Citizen’s Journey to Nonprofit Membership By: Zak Mazur on March 8, 2017 Follow the journey through the inbound marketing sales funnel of an unknown prospect who becomes a member of a nonprofit, and later becomes a donor. Category: Inbound Data Acquisition
A Website Analysis Can Help Your Nonprofit Raise More Money By: Zak Mazur on February 22, 2017 All nonprofits should have their websites analyzed to uncover important information about visitors and get more donations and new members. Category: Online Fundraising
How Analytics Can Help You Fix Your Website’s Flaws By: Zak Mazur on February 8, 2017 Analytics can help you better understand people who visit your nonprofit’s website. Use analytics to optimize your website and even raise more money. Category: Digital Promotion
Direct Mail is Marketing Gold–That’s Why It Never Gets Old By: Zak Mazur on January 25, 2017 Direct mail works great for nonprofits for many reasons. Make direct mail work even better by integrating it with a multichannel digital strategy. Category: Direct Mail Fundraising
