Is Your Nonprofit’s Checkout Process Losing Potential Money? (Probably) By: Zak Mazur on May 31, 2017 A poorly working check out process will cost your nonprofit money in missed opportunity costs. It’s critically important to make sure your check out process is efficient. If it isn’t, you should fix it ASAP. Category: Digital Promotion
Optimize Your Website for Mobile Now and You’ll Make Google 😊 By: Zak Mazur on March 22, 2017 More and more people browse the Internet on their mobile devices. It’s now critically important for your nonprofit’s website to be mobile-friendly. Category: Digital Promotion
How Analytics Can Help You Fix Your Website’s Flaws By: Zak Mazur on February 8, 2017 Analytics can help you better understand people who visit your nonprofit’s website. Use analytics to optimize your website and even raise more money. Category: Digital Promotion
Building Great Landing Pages Will Supercharge Your Website Conversions By: Zak Mazur on November 30, 2016 Landing pages remove distractions, making it more likely that your visitors complete your call to action, such as to purchase tickets. Category: Digital Promotion